While we’ve seen that there are dozens upon dozens of sales strategies, there are some that stand out as the cornerstones of sales, and these should be part of any successful salesperson’s arsenal of tactics. This post may contain affiliate links for your convenience. Please read my disclosure policy here. Here are five of the most… Read More >>
Utilizing Psychological Biases in Your Sales Techniques So far, we’ve discussed the emotional and logical needs that should be met in order to secure the sale. But psychological biases throw a wrench into everything we’ve talked about because decisions using these biases simply don’t seem to make much sense. This post may contain affiliate links… Read More >>
Salespeople have been using human psychology to their benefit to close sales for hundreds of years. The way the brain works in response to negotiation and purchase has been examined in depth to figure out exactly how and why we respond to an offer in the manner that we do. This post may contain affiliate… Read More >>
A successful sales funnel relies on a simple formula. Drive qualified traffic to a highly relevant landing page with an effective call to action on your website. This post may contain affiliate links for your convenience. Please read my disclosure policy here. Your Site Layout Each product or service you offer should have its own landing… Read More >>
When approaching the process of building your sales funnel, it’s important that you don’t overthink the concept. It’s not an overly complicated one unless you make it so. Many small business owners and entrepreneurs have never heard of a sales funnel and become anxious when they discover the idea, but they need not to –… Read More >>
Why Build a Sales Funnel? After that overview, you may recognize how you’ve become part of other people’s sales funnels when you have visited their websites, read content, taken advantage of free offers or discounts, downloaded free information products or tools, or booked a free consultation. That experience should hint at why you need to… Read More >>
A sales funnel is a system set up on your website that builds rapport and trust with new and returning visitors, qualifies leads and encourages them to make a purchase. This post may contain affiliate links for your convenience. Please read my disclosure policy here. At the heart of your sales funnel is the idea of… Read More >>
Do you want to create a smashing and successful virtual event or workshop? How about creating an experience where your attendees come back time and time again and they bring their friends? This post may contain affiliate links for your convenience. Please read my disclosure policy here. I have learned there are a few key ingredients… Read More >>
This world is a different place today than a month ago…or even a week ago. COVID-19 has changed our lives dramatically and swiftly. This post may contain affiliate links for your convenience. Please read my disclosure policy here. I think this is just the beginning of the impacts in our businesses. The reality is…adding new or… Read More >>
Planning an event involves layers upon layers of details. From the pre-planning stage to the day-of-event logistics, there’s a lot to keep track of. This post may contain affiliate links for your convenience. Please read my disclosure policy here. Moving to the “online” space removes some headaches…but adds others. No two events are the same, so… Read More >>
