You know what they say about planning right? They say that “… if you don’t plan, you’re planning to fail”. This is very true when it comes to content marketing. No one would dream of publishing a magazine or newspaper without a content marketing plan. Creating a content marketing plan requires an understanding of your… Read More >>
There are a few obstacles when it comes to getting amazing interview content – no method of finding content is completely simple otherwise everyone would have a highly successful blog by now! The main obstacle when it comes to interview content is simple: finding the interviewees and getting them to take part. This post may… Read More >>
Interviews for content generation is something that many digital marketers overlook or don’t even consider. This is a technique that can be used to create amazing, highly sharable content very quickly so why wouldn’t you want to employ it? Maybe you don’t: Know just how valuable interview content can be Know how to create great… Read More >>
Last but not least, let’s talk about social media and the role headlines play here. This is going to be a little more subtle. It has more to do with how your other headlines display or how you can incorporate strong content and calls to action into your social media content. This post may contain… Read More >>
Your headlines are the single most important piece of content on your sales and opt-in pages aside from the buy or sign up button. You could get away with nothing more than those two – headline and button. This post may contain affiliate links for your convenience. Please read my disclosure policy here. Yes, it’s that… Read More >>
