Having the right tools and strategies at your disposal will help ensure your business is a successful one. These 5 tools are often overlooked with the pressure of day-to-day operations but are essential for a growing and profitable business. This post may contain affiliate links for your convenience. Please read my disclosure policy here. 1. Be… Read More >>
Let’s take a look at some of the most common types of lead magnets out there to help you gain new customers, by using them to get people to visit your site, give you their email or buy your products. This post may contain affiliate links for your convenience. Please read my disclosure policy here. Webinars… Read More >>
Here is Part Two of this Three part series to help you answer the question… …what if I don’t know what topic to use as a lead magnet? As a business owner, you want to know what makes your customers tick. The only way to know the answers you seek is to ask them. One… Read More >>
Everyone is a prospect. Whether they’re a visitor, they bought something, they didn’t buy something, they’re thinking of buying something, they’ve bought everything… it doesn’t matter. They perpetually continue being prospects, even your paid customers. There are levels of prospects, and every level of prospects requires a trust sequence to sell the next level. Let’s… Read More >>
“You need a list,” they said. “The money is in the list,” they said. “You need an autoresponder,” they said. So you purchased an autoresponder; you added an opt-in box on your website; you have a couple of subscribers; now what? This post may contain affiliate links for your convenience. Please read my disclosure policy… Read More >>
Marketing… Sales… Visibility… These are all important for an online business to succeed. But it can be overwhelming! This post may contain affiliate links for your convenience. Please read my disclosure policy here. And let’s be honest here…who has 37 hours in their day? No one! So let’s get back to the basics…and talk about… Read More >>
We all make mistakes. But when it comes to your business, it’s best to learn about the common pitfalls early on so that you can avoid them. There are so many reasons to maintain an engaged email list, but there are some common mistakes people fall into with email marketing. This post may contain affiliate… Read More >>
If you really want to succeed at something, the best way to avoid problems is to make it a priority and do it first. This is what I’ve done for years for exercise. I get up in the morning, and I get it out of the way, so I’m successful right at the start of… Read More >>
This last post of the series is a collection of times when you could use a story and a general idea of what kind of story could be used in that scenario. The idea is to give you plenty of examples and … well, ideas on how you can start to incorporate storytelling into what… Read More >>
Attracting your ideal client isn’t always an easy task. I know this first hand. When I created my first lead magnet, I was soooooo excited to see possible leads booking calls with me. Twenty calls were booked in a few short weeks. But I learned a very tough lesson… This post may contain affiliate links… Read More >>
