The more offers you make, the more money you’re going to make…
So send daily emails.
I heard this again this last weekend at the conference I attended.
I’m already a huge believer in email marketing (can’t help it being an Infusionsoft certified partner).
If you’re reading this…you know I email my list usually upwards of 4x a week…
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AND the plans are in the works now to become daily.
I know what you are thinking…
If that scares you…it does me too!
Most people are scared that it will get them more unsubscribes.
Yes it will…and that’s okay.
(I hope you stick around because I have tons of goodness planned.)
But it’s a simple fact of life…the more you email, the more sales you will make.
(And make sure when you do send emails, you keep the Know-Like-Trust factor in mind.)
It doesn’t matter if you have a big list or a small list, test it out for yourself.
If you’re game to take on this challenge, I wanted to share some pointers…
The first thing you need to do is to look at the things you are promoting to choose a couple items to promote to your email list subscribers.
Try to set up for sending more emails to your audience that promote a product so that you can earn money.
A good rule of thumb is that you want to send out a sales email for every informative email that you send.
However, you can turn all your informative emails into sales emails too.
The best thing to do is to send out a promotional email every single day that asks for a sale, goes to a sales page, provides a solution to a problem, adds value to your audience but also adds value to your bank account.
Shoot for daily but realize that it’s okay if you don’t do it daily but shoot for it.
The emails that you send can be promotional for your own products and services, or they can promote someone else’s if you’re an affiliate.
Using affiliate offers can make it even easier because often you can simply grab content from the creator to cut and paste, tweak, and then send out to your audience fast for super-fast profits.
Let’s look at some of the different ideas for sending offers to your email list:
- hard sell: where you clearly ask for the sale
- soft sell: you’re still sharing an offer with your read, but it’s more of a casual mention
- in-content offers: your offer matches your content, e.g. if you are sharing how to crop a photo – you could offer your favorite app tool that you may be an affiliate for.
- simply promote your newest blog post with a blurb and a link to your email subscribers, or ask for a follow on social platforms.
…but the important thing is that a money-making offer is presented each day (or as often as possible) so that you can boost your bottom line.
Send all types of content and not just one type.
When you mix it up and send emails often, you train your subscribers to respond to you due to the amazing information and offers you provide to them.
Interested in more ways to balance your life and your business? Get a reminder with my HappyBot for my free Facebook Live trainings every Friday! happinessmatters.com/fblive