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Let’s talk about headlines. It may not be something you think about on a regular basis, but we are surrounded by headlines.
In an age where the amount of information that’s thrown at us 24/7 is quickly becoming overwhelming, it’s headlines that grab our attention and pull us in.
It’s also why you have to get good at writing killer headlines if you want your audience to sit up and pay attention to what you have to say.
In other words, getting good at writing headlines will help you in every aspect of your business.
Here I am sharing why headlines are so beneficial for your business and where you should be adding these killer headlines within your marketing strategy.
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Grow Your Reach
They help you grow your reach. It’s a good headline on a blog post or your favorite social media channel that will entice people to share your content far and wide.
That’s what helps you reach your prospects and grow your audience.
New Subscribers
Headlines on your opt-in pages entice new readers to sign up for your list.
Getting better at crafting subject lines and headlines will help you gain subscribers more quickly.
Increase Website Traffic
It will also help you get more traffic to your site. If you want people to read your content, they have to click on the blog post first.
Social Media
The same goes for social media. Check out my post on why social media influence is important.
With thousands of other posts flowing through the content stream, you have to grab your audience’s attention and entice them to click through to what you’ve written or recorded.
Sales Pages
Last but not least there are sales pages.
You need a killer headline there that hooks the reader and pulls them in.
Without it, you might just lose them in those all-important first few seconds and any chance of closing the sale is out the window.
Conclusion
Headlines are very important. Getting good and then better and better at crafting killer headlines will help you in all of these areas:
- More Reach
- More Traffic
- More Subscribers
- More Sales
- More Dollars
Are you ready to dive in and learn more about writing killer headlines that get clicked?
What’s your process for writing headlines? We’d love to hear in the comments!
Here are more tips on how to write killer headlines:
- How To Write Killer Blog Post Titles That Convert
- How To Write Killer Headlines For Sales and Opt-In Pages
- How To Write Killer Headlines In Social Media
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