Content is King, or is it? The importance of publishing relevant cannot be understated. That’s why Bill Gates first said that Content is King in 1996. He went further and stated, “Content is where I expect much of the real money will be made on the internet, just as it was in broadcasting.” Truer words… Read More >>
How do you attract more customers in less time… WITHOUT spending more money? All you need to do is transform a single article, keynote talk, or post into multiple pieces of content. This post may contain affiliate links for your convenience. Please read my disclosure policy here. It’s time for you to step up your content… Read More >>
Is your content finding its way to your whole audience? Even though you have a thorough content marketing plan, you may actually be missing some people, simply because of the format you’re presenting. Scientists and psychologists have studied the ways people learn for dozens of years and they have documented. This post may contain affiliate… Read More >>
There was such a loud squeak going on outside, it distracted my attention from my office and I had to go find out what was going on. Velcro (one of our cats) was sitting in the window and a squirrel was on the tree outside just squawking away at her in a frenzy. As I… Read More >>
Content repurposing is the process of taking one piece of content (like a blog post or article or video), transforming it to other formats, and redistributing it in a way that expands its reach across different marketing platforms. This post may contain affiliate links for your convenience. Please read my disclosure policy here. Repurposing content saves… Read More >>
As a small business owner, you should know that marketing is key to success. Therefore, content marketing is vital to a successful marketing strategy. This post may contain affiliate links for your convenience. Please read my disclosure policy here. Content marketing is a marketing approach that relies on creating and providing useful, relevant, and consistent… Read More >>
If you are interested in internet marketing, then you definitely need to know what business models are out there and how to choose the best one for you. There are many different business models that we will talk about, and you can make money from every single one of them if you want. This post… Read More >>
There are a lot of benefits to creating and sharing content online. It’s one of my favorite ways to market and grow my reach because it is essentially free. This post may contain affiliate links for your convenience. Please read my disclosure policy here. Yes, you can hire someone to do the writing for you, or… Read More >>
You know what they say about planning right? They say that “… if you don’t plan, you’re planning to fail”. This is very true when it comes to content marketing. No one would dream of publishing a magazine or newspaper without a content marketing plan. Creating a content marketing plan requires an understanding of your… Read More >>
Does your Marketing Content have a purpose? Or are you just doing to be doing? Are you rolling with this (overused) strategy: Throw spaghetti on the wall to see what sticks! This post may contain affiliate links for your convenience. Please read my disclosure policy here. The #1 Most Used (and Unsuccessful) Content Marketing Strategy… Read More >>
