We’ve seen how important social media influence can be for the average business. So, given this importance, how exactly do you, a business owner, go about building up your influence when it comes to social media? In a word, carefully. Where to Start Building your Social Media Influence The thing with social media is that… Read More >>
This last post of the series is a collection of times when you could use a story and a general idea of what kind of story could be used in that scenario. The idea is to give you plenty of examples and … well, ideas on how you can start to incorporate storytelling into what… Read More >>
Attracting your ideal client isn’t always an easy task. I know this first hand. When I created my first lead magnet, I was soooooo excited to see possible leads booking calls with me. Twenty calls were booked in a few short weeks. But I learned a very tough lesson… This post may contain affiliate links… Read More >>
I’m a people pleaser. Always have been. And it’s not something that is easy to get over. I’m the peacemaker in my family. I want everyone to get along. Oohhhh and I hate conflict! Sound familiar? This can be a detriment to your messaging in your business. It makes writing copy difficult. I’m going out… Read More >>
There are a lot of benefits to creating and sharing content online. It’s one of my favorite ways to market and grow my reach because it is essentially free. This post may contain affiliate links for your convenience. Please read my disclosure policy here. Yes, you can hire someone to do the writing for you, or… Read More >>
So far we’ve been focusing on what storytelling is and the history behind it. We’ve also established that this is something we can use to grow our online business. Storytelling is such a powerful way to connect with your audience, keep them engaged, and share your content in a way that’s easy to remember. This… Read More >>
Does your Marketing Content have a purpose? Or are you just doing to be doing? Are you rolling with this (overused) strategy: Throw spaghetti on the wall to see what sticks! This post may contain affiliate links for your convenience. Please read my disclosure policy here. The #1 Most Used (and Unsuccessful) Content Marketing Strategy… Read More >>
Embarking on the journey of content creation without a well-thought-out plan can be akin to venturing into an uncharted forest, where every step feels uncertain and every direction appears equally enticing and perplexing. This post may contain affiliate links for your convenience. Please read my disclosure policy here. It’s a digital wilderness where the lack… Read More >>
When should I email my list? How should I email my list? What do I say to those that have recently joined my community? This post may contain affiliate links for your convenience. Please read my disclosure policy here. How to Connect with Those that are New to Your Community Using Email Sequences Every single… Read More >>
Be Authentic in All Messages. I touched upon this in a previous post about the 4 Steps To Harness the Power of One Message. This includes your Sales Messages and Promos. There is no such thing as lying and hiding who you a really are today. Social media and the internet changed everything. This post… Read More >>
